Sponsors

ABC International presents Australia to the Asia-Pacific and the world and facilitates cross-cultural connections in the region.

Under the ABC Act, advertising and sponsorship is permitted on Australia Plus services. Our editorial policies ensure that advertisers and sponsors have no influence over ABC editorial content or scheduling decisions.

ABC International sponsorships are designed for Australian businesses to utilise Australia Plus platforms to reach an international audience through advertising and branding benefits.

Australia Plus stories are organised into audience categories which are sponsored exclusively by Australia Plus Foundation Sponsors
Our Foundation Sponsors have individual and exclusive agreements with ABC International.

Audience Categories

Study + Innovation

This category features stories about studying and student life in Australia for mainly tertiary and post-graduate level. It also includes the latest research and collaborations; Australian achievements and breakthroughs; and technology and innovation activities.

Monash University, one of Australia’s leading international research and education institutions, is the exclusive sponsor of this category.

Victorian State government

Explore + Experience

This category features stories about events, places, travel, arts, culture and music around Australia.

The Victorian State government, one of the prime tourist destinations in Australia, is the exclusive sponsor of this category.

Swisse

Style + Wellbeing

This category features stories about fashion, health, mental well-being, lifestyle, trends and design also includes sports features.

Swisse Wellness, Australia’s leading natural health brand, is the exclusive sponsor of this category.

On the Menu

This category features stories about food, wine, food culture and experiences, cooks and chefs, recipes.

For opportunities to sponsor this category please contact us

Business Matters

This category features topical stories and insights into doing business, running a business and working in Australia. It also includes stories about buying property in Australia. Stories can include profiles of business people; tips and tools.

For opportunities to sponsor this category please contact us

In Person

This category features interesting and inspirational stories of people living in Australia or Australians who are elsewhere. It includes first person profiles; interviews and user generated content.

For opportunities to sponsor this category please contact us

More information about how we work with sponsors.
Related ABC Editorial Policies: https://edpols.abc.net.au/guidance/advertising-and-sponsorship-on-australia-plus/ 
and https://edpols.abc.net.au/guidance/external-funding-of-australia-plus-content